FOX's "The Following"

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Crisp worked with FOX Broadcasting to drive awareness of its new series "The Following," the psychological thriller starring Golden Globe winner and Emmy Award nominee Kevin Bacon. Once the user taps the Crisp Adhesion banner, the ad expands to auto-play the video trailer. After the user completes the video, the screen switches to a post-video landing panel allowing users to replay the trailer or tap on Facebook and Twitter social icons that link to “The Following’s” Facebook and Twitter pages. The FOX button links directly to “The Following website.

Advertiser: FOX Broadcasting
Advertiser Category: Entertainment
Publisher(s):
OS/Platform:
  • Smartphone
Ad Formats:
  • Crisp Adhesion Banners
  • Crisp Adhesion Expandables
Ad Features: